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Avaus delivers efficiency improvements in marketing and sales by leveraging data and automation.

 

 

 

 

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Recent Cases



Kitchen manufacturer focusing on automation and online meetings in COVID-19 crisis

Avaus helped the kitchen manufacturer to rapidly switch focus to booking online meetings instead of physical ones.

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HSL – Customer data strategy; Customer understanding for business results

Avaus worked together with HSL to define key business capabilities needed to meet strategic goals of increasing the share of public transportation use in people’s daily lives

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CDP (Customer Data Platform) selection support for Telia Sweden

Avaus has been Telia’s chosen partner to evaluate different technologies and select the most suitable CDP to strengthen Telia’s personalisation capabilities.

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Outokumpu – Vision for Marketing Data in five weeks

The Marketing Data Vision for Outokumpu starts from business priorities, includes the current state of data, details the target state for capabilities to reach the vision, and sets forth a roadmap for three years. 

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Blogs



Ten building blocks for an actionable marketing data-asset – the Data Factory

Possibly everybody following industry trends has a large lake of data at least in the piloting phase, but is that data truly actionable? Do you have the needed data that reveals a customer's intent? Is it in such good shape that it can be used in customer-facing communications?

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Need to decrease marketing spend? Address your big-ticket items

With the need to do more with less, the business-oriented CMO is planning for efficiency improvements across the board. In this week’s newsletter, we address the first of the two big ticket items in the marketing budget: manual work.

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Improving your content process – a 5 step approach

Increasing content efficiency requires first and foremost a transformation of the way people work and interact with one another. The complexity of the task oftentimes leads organisations to turn to outside support to help drive the change that they urgently need.

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Teemu Relander joins Avaus as Head of Data- & Analytics

Teemu Relander has been appointed as the Head of Data and Analytics at Avaus, a leading Nordic marketing Data and Technology advisory firm.

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50 recipes to help you take the first steps towards algorithmic marketing.

Increase your digital sales capabilities and help your organisation get onboard using the Avaus Blueprint.

How will marketing strategy and budgets be affected by COVID-19? Read our research.

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