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Modernize your MarTech & Customer Data strategy

 

 

Breakfast event

 

April 29th, 8:30-11:30 – Helsinki

Join fellow MarTech professionals for a morning full of inspiring customer cases, expert insights and valuable networking!

On April 29th in Helsinki, Avaus together with Braze, Snowflake, Saka and Sanoma will take the stage to share how you can utilize customer data and MarTech to drive business growth. With a combination of case studies and hands on strategies, you’ll gain concrete insights to modernize your MarTech and customer data approach.

Why should you attend?

  • Exclusive insights and strategies from industry leaders
  • Take part of customer cases on data-driven customer engagement
  • Connect & network with top MarTech professionals

Enjoy a great breakfast, get inspired, and leave with actionable takeaways to future-proof your MarTech strategy.

Event details

Agenda

8:30: Doors open and breakfast is served

9:00: Event starts

  • Avaus: Modernizing your MarTech stack and operating model
  • Saka: Customer-centric engagement across every channel
  • Sanoma & Braze: Key insights and discoveries from Braze migration
  • Snowflake: Data Driven Marketing in the era of Enterprise AI

11:30: Event ends

Registration is closed. If you have any questions about the event, reach out to us at info@avaus.com

Keynote

Sanoma & Braze

Key insights and discoveries from Braze migration

Arash Jasseb, Senior Enterprise Account Executive

Samuli Tahvanainen, Head of Martech 

Go behind the scenes of Sanoma’s Braze migration and discover the breakthroughs and learnings that shaped the journey. Samuli and Arash will share insights that inspire new ways of thinking about customer engagement, innovation, and the power of transformation across channels.

Keynote

Saka

Customer-centric engagement across every channel

Petteri Heinonen, Chief Technology and Data Officer

Harri Haataja, Product Owner

Petteri and Harri will present how Saka is embarking on their MarTech transformation to enable seamless, data-driven engagement across every channel. Learn about Saka’s plans to leverage technology and automation to enhance personalization, strengthen customer connections, and drive real business impact.

Keynote

Avaus

Modernizing your MarTech stack and operating model

Emma Storbacka, Chief Executive Officer 

With over 15 years of experience in customer data and MarTech, Emma will share actionable practices for driving results using any MarTech tool. Fun fact? 80% of success isn’t about data or technology—it’s about the “soft” aspects like processes and culture.

Keynote

Snowflake

Data Driven Marketing in the era of Enterprise AI

Anna Rose, Director Field Marketing

Snowflake’s own Anna Rose, Director, Field Marketing EMEA, will be sharing ideas on using data to improve your marketing in the age of Enterprise AI.

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