Is it challenging to know what segmentation strategies to use and how?
Do you know what segments you could create from your current data?
Is your current segmentation strategy failing to deliver the expected ROI?
Watch this webinar where we will guide you on how to solve these challenges and improve your B2B sales through effective segmentation strategies.
We provide actionable insights on how to segment customers and what data is needed. Learn from industry experts.
Event Details
On-demand
Online
Agenda
- How segmentation solves business problems
- How to define and create segments
- How to use segments effectively
The session is suited for marketing and analytics leaders and professionals in B2B who want to improve their customer segmentation approach.
Fill out the form to get access to the recording
About Avaus
Avaus is a consultancy firm helping you create business results in marketing and sales – using data, automation and AI. We offer both strategic clarity and practical tools that cater to the needs of today – and prepare you for tomorrow.
Speakers
Emma
Storbacka
CEO
Avaus
Malin
Mösenbacher
Senior Marketing Automation Consultant
Avaus
Markus
Perämäki
Strategy Consultant
Avaus